About SocialLynx

The team behind SocialLynx

SocialLynx is a Denver-based performance marketing agency for established ecommerce brands, run by co-founders Brayton Taylor and Tanner Lawman.

They lead a team that runs affiliate programs, Google Ads and Amazon marketing for 25+ active clients, managing $4.2M in monthly ad spend.

Who runs SocialLynx?

Brayton Taylor and Tanner Lawman co-founded SocialLynx and run it today.

Brayton Taylor
Co-founder, SocialLynx
Brayton grew up in Iowa around family members who ran their own businesses. That led him to a degree in marketing, a career in entrepreneurship and, eventually, SocialLynx. The best part of the job, he says, is seeing a client's business and team grow.
Tanner Lawman
Co-founder, SocialLynx
Tanner grew up next door to Brayton in Iowa, also around family-run businesses. Before SocialLynx he spent 11 years at a large marketing agency, where he saw smaller clients treated like a number on a spreadsheet. He digs into the numbers so every dollar of a client's budget works as hard as it can, whatever its size.

The team runs affiliate programs, Google Ads and Amazon marketing for ecommerce brands, and tracks the new customers each channel brings in.

Affiliate program management
Builds and runs affiliate programs: recruiting publishers and creators, tracking, attribution and fraud monitoring, and payments.
Google Ads and paid search
Runs Search, Shopping, Performance Max and Display, with keyword research, tested creative and bid management aimed at return on ad spend.
Amazon marketplace
Optimizes listings and A+ content, manages Amazon PPC and DSP campaigns, and protects the brand on the marketplace.
Tracking and reporting
Connects each channel to your analytics, so the report counts new customers.

As of September 2026

Yes. Brayton and Tanner also run Local Scope SEO, a sister agency for local service businesses such as HVAC companies and home inspectors.